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New member of the team for Strike

New member of the team for Strike

Strike is delighted to welcome Caitlin Bowring to the team as communications officer.

Caitlin joins the business from the Diocese of Bristol, where she was responsible for supporting and delivering communications campaigns. She is also a freelance writer and journalist, having worked with Bristol 24/7 and Sawday’s among others.

Caitlin says: “I’m really excited to be joining Strike and start working with such a diverse range of clients. The agency is doing amazing things – I can’t wait to see how it continues to grow.”

Catherine Frankpitt, founder and director of Strike, says: “I’m delighted to welcome Caitlin to the team. She’s joining at an exciting time, after a successful few months with a number of new clients coming on board, so she’s going to be able to get stuck in and play a valuable role in supporting them.

“We’re really grateful to work with such a lovely selection of organisations who are all so supportive of us as a young and growing business. And there is no better place to build a creative business than Bristol!”

National award for Pahar Trust Nepal campaign

National award for Pahar Trust Nepal campaign

Strike has been awarded the Mark of Excellence award for our #30for30 campaign for Pahar Trust Nepal in the CIPR’s national awards, which were announced on Wednesday 8th June.

The campaign went head-to-head with campaigns from across the UK in the Low Budget Campaign category in the CIPR’s prestigious annual awards.

30for30 was a targeted 12-month communications campaign that we created to support the Bristol-based charity with its fundraising during COVID-19, which had seen its many usual sources of fundraising dry up. The campaign had a target of raising £50,000 in the year, to support the building or refurbishment of 30 pre-primary classrooms in remote villages in Nepal.

To keep costs lean, campaign activity was predominantly online, through social media, digital and web activity, supported with regular media relations and a small number of in-person fundraising events.

The campaign surpassed its target, raising over £60,000 which, with pledged match funding and local government support in Nepal, meant a final total of around £100,000.

Tim Mitchell, chair of Pahar Trust Nepal, said: “It was a very successful campaign and I really feel that Strike’s involvement with Pahar Trust has made a long-term difference to the charity and, therefore, to the children and future of Nepal.”

Catherine Frankpitt, director, Strike, said: “It was an absolute pleasure working with Pahar Trust Nepal to create and deliver this campaign. It just goes to show, that even with a small budget, you can make a real impact if you have carefully planned and targeted activity. We love being able to support organisations like PTN, who are doing such meaningful work and making a difference to so many peoples’ lives.

Read the full campaign case study here.

We’re recruiting for a new Senior/Account Manager

We’re recruiting for a new Senior/Account Manager

As part of Strike’s exciting growth plans, we are now seeking a new Account Manager/Senior Account Manager to support out growing portfolio of arts and charity clients.

This is a unique opportunity for the right candidate, not just to work with a number of inspiring and high-profile clients, but to contribute to the future direction of the agency and have the chance to shape the job in a way that suits you.

The role is 3 days/week, with flexibility over how the time is delivered during the week. There will be the potential to increase the hours in the future if you’re interested in doing so. It will be a mix of remote working and office-based, with at least one day/week in our Bristol city centre office.

Closing date for applications is Monday 21st March 2022.

Download the full job description here, with details of how to apply.

2021 charity campaign beats its target

2021 charity campaign beats its target

Bristol-based charity, Pahar Trust Nepal (PTN), is celebrating beating its target to raise £50,000 in 2021 with a 12-month fundraising campaign created and delivered by Strike in partnership with Karen White Communications.

The ’30 For 30’ campaign was created to raise the charity’s profile and boost their fundraising, which had been negatively impacted by Covid. Designed around the 30th anniversary of the charity supporting schools in Nepal, the campaign target was to raise £50,000 to support 30 schools in remote communities with their teaching provision and facilities for pre-primary school children aged 1-5 years old.

Whilst the fundraising effort during the year ensured that PTN hit its £50,000 target, subsequent match-funding awarded by local municipalities in Nepal and some additional funding from the legacy of a long-term supporter means that the final overall tally for the campaign was almost double the target.  

Executive director of PTN, Alan Sweetman, said: “I am delighted by the support that we have received through this campaign and the number of people who have taken part in such a variety of fun and interesting ways. The generosity of all those who have supported the 30For30 campaign will enable us to ensure the children in these 30 pre-primary classrooms will get a great start to their education in a safe, secure and engaging environment.”

Three key fundraising activities were created to take place throughout the year-long campaign to give maximum points of impact and encourage people to get involved:

  • ‘Freestyle February’, which encouraged people to take on challenges linked to the number 30 and could be done during lockdown restrictions. Whilst many supporters joined in with sponsored walks and runs, there were also some more unusual activities, including an online laughter yoga session, pebble painting, blanket crocheting and even a llama offering guest appearances in Zoom meetings for a donation.
  • ‘Nepali Night In’ in May gave people the opportunity to have a Nepali feast at home, cooking recipes specially created for Pahar Trust Nepal by a local chef, with a drinks menu designed by well-known TV food and drink critic, Andy Clarke, and a Nepali party pack available to buy from the charity’s website.
  • ‘Tiffin Week’ in October saw activities taking place in the Galleries shopping centre in Bristol. The charity’s executive director and Galleries centre manager led the week with the challenge of ‘climbing’ Mount Everest on stepping machines in the centre. Shoppers coming along were able to make a donation and try some of the freshly made authentic Nepali cuisine on offer, including Momos and Sel Roti. 

Alongside the three events, the campaign was supported throughout the year with regular digital and social media and media relations. High-profile campaign ambassadors were secured to help amplify the campaign, including Bristol-born Professor Alice Roberts and author and photographer Levison Wood.

A video reel showing highlights from the 30 For 30 campaign

New partnership launched to deliver cost effective PR, design and web services in Bristol and Weston-super-Mare

New partnership launched to deliver cost effective PR, design and web services in Bristol and Weston-super-Mare

Three local businesses have brought their services together so that they can offer a bigger creative agency service to customers, but without the large agency overheads.

Benji Graphics and Newday Media – both based in Weston-super-Mare – and Strike Communications – based in Bristol – have all launched within the last three years.

After finding themselves with growing portfolios of clients and collaborating on a number of projects and campaigns, they have decided to formalise the arrangement with a new partnership.

Ben Whitwell, managing director of Benji Graphics, said: “Our three companies have a similar client base that include a number of public sector organisations, charities and smaller businesses. They all require a range of services to be delivered but often don’t have the budget to pay for a big agency. Our new partnership formalises the work that we’ve already been doing together over the last year. 

“We can keep our costs competitive because our overheads are lower, and clients are happy because they know they are getting high level expertise and a one-stop shop for all their communications and marketing needs.”

Clients can enter into one contract for all the services, rather than having to deal with multiple agencies or individuals to deliver the different aspects of the work. Between them, the three businesses have five permanent members of staff, as well as a pool of regular associates that they can bring in depending on the type and level of work required.

The services the new partnership offers include public relations, copywriting, web design and hosting, branding and design. 

Catherine Frankpitt, director of Strike Communications, said: “We’ve found the needs of our clients have changed over the course of the pandemic. There is a greater understanding from organisations about the need to communicate well and present the best version of themselves in a more digitally-led world. Even as things are opening up, that isn’t likely to change. We wanted to find a cost effective way that would make it as easy and accessible as possible for even the smallest organisations to be able to do this.”

James Godwin, director of Newday Media, said: “We’ve all experienced increased requests for creative support from clients over the last year, and we’re really excited about this partnership, which allows all of us to expand our services and offer a full package of services with greater resource and creative expertise.”

To find out more or get in touch, visit their websites at: 

www.strikecommunications.co.uk 

www.benjigraphics.co.uk

www.newdaymedia.co.uk