A PR campaign for their £4.5m gallery transformation and fundraising appeal.
We were brought in to create and lead a communications campaign around their multi-million-pound building refurbishment and £100k crowdfunding appeal.
Following the successful reopening of the building, we took on the day-to-day comms function for the charity, providing a mix of media relations, social media, influencer relations and paid-for marketing activities to promote their exhibitions and activities – including the renowned Annual Open Exhibition and the news that it was the first exhibition in the country to feature artworks by the new King, HM Charles III.
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